Umass Dartmouth Center for Marketing Research Blog

Let The Research Begin!

Each September and January, community businesses work with the CMR to offer Marketing Research opportunities to students enrolled in Dr. Barnes’s Marketing Research Class. This new academic year is no different! Below is a list of all the businesses and community partners taking part in this semesters projects:

1.  Umass Dartmouth’s Provost’s Office

2.  Umass Dartmouth’s Public Affairs Office

3.  Town of Fairhaven Town Hall

4.   New Bedford YMCA

5.  Hathaway Funeral Homes

6.  New Bedford Chamber of Commerce

7.  Fall River Chamber of Commerce

8.  Eagle Stainless Tube and Fabrication

Students will work with each of these businesses/organizations to help them research their specific customer base in order to help the businesses better manage their overall operations. At the end of the semester, students will be able to meet with their assigned clients and present their results in a professional marketing research report at a formal dinner. Good luck students! We look forward to seeing the end results!


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